Implementation Services

Emax Loyalty will help you to successfully get your loyalty programme to market.

The launch of a loyalty programme needs to be carefully planned and managed to ensure it has the right effect. Many programmes require technical interfaces to be developed and also for customer facing staff to be fully trained and engaged in delivering the benefits.

At EmaxLoyalty we will create a detailed project plan to identify tasks, map dependencies and assign the right resources. Our approach is to establish a project team to manage the launch, headed by an experienced project manager who will oversee and report on the launch status of your loyalty programme. Our service to you includes:

  • The set up of a technology solution that will store customer profiles and manage the provision of benefits, rewards and communications.
  • The development of any interfaces between the loyalty technology system, your e-commerce and point of sale systems.
  • The creative development of a loyalty programme brand and its application to a specific website
  • The engagement of any partners who will issue or accept a reward currency and who provide offers to enhance the benefit proposition.
  • The set up of a ‘membership services centre’ to manage all  customer contact related specifically to the loyalty programme.
  • The training of front line staff to deliver any of the hard benefits and service enhancements that may be offered to members of the loyalty programme.